Liam O’Heir, VP of Sales for NES (New England Systems www.nesystems.com) recaps the IBM Big Data event that NES sponsored recently in Boston. Presenters at the event described the global explosion in the amount of unstructured data, commonly referred to as Big Data. The educational event in Boston, MA featured Stewart Hanna, Ayal Steinberg and other Big Data and Netezza Data Warehousing experts.
Running Time: 2:40
Liam is Certified by IBM to sell most IBM software platforms and is a past Territory Sales Director with IBM. He received his Computer Science Degree from Boston College, 1999 and has pursued Executive Business Studies at Northeastern University. Liam joined New England Systems in July 2011, bringing seven years of IBM product knowledge and management experience to the team. Liam is responsible for the overall sales and marketing strategy for NES. His responsibilities include managing and building the field as well as inside sales organization. His duties expand to maintaining and creating new business development activities to increase company brand recognition.
While Big Data presents a challenge, it also offers an enormous opportunity for new insights into businesses and their customers and stakeholders. IBM’s Big Data platform leverages leading-edge technologies to open the door to a world of possibilities. In this presentation Hanna shares Case Studies of successful Big Data initiatives across a variety of business and organizations.
IBM’s premier Big Data solution is Netezza, a purpose-built, standards-based data warehouse that architecturally integrates database, server and storage into a single, easy to manage system. Netezza is designed for rapid analysis of data volumes into the petabytes, delivering 10-100X performance improvements, at one third the cost of other options available from traditional database vendors
Many enterprises are evaluating the deluge of possibilities to collect and analyze data on virtually every aspect of their business. While this staggering growth can place enormous pressures on IT, it also presents huge business opportunities for those ready to derive insights by analyzing this Big Data. Big Data offers companies completely new ways to use enterprise data to expand business insights and increase competitiveness. Yet, many enterprises lack the resources required to build Big Data solutions capable of analyzing these volumes and deriving solid conclusions that relate to their business objectives. And, for many companies the hardest question is where do I start? Which projects will deliver the biggest returns fastest and how can I reduce risk and minimize project time to deliver value to my business more quickly? NES helps organizations answer those questions.
Netezza is a purpose-built, standards-based data warehouse that architecturally integrates database, server and storage into a single, easy to manage system. Netezza is designed for rapid analysis of data volumes into the petabytes, delivering 10-100X performance improvements, at one-third the cost of other options available from traditional database vendors.
Netezza pioneered the data warehouse appliance market in 2003 with the Netezza Performance Server (NPS), the world’s first data warehouse appliance. Netezza appliances architecturally integrate database, server and storage into a single, easy to manage system that requires minimal set-up and ongoing administration.
Netezza appliances deliver high performance out of the box, with no indexing or tuning required. As an appliance, all of the integration of hardware, software and storage is done for you, leading to shorter deployment cycles and faster time to value for Business Analytics. Netezza simplifies business analytics dramatically by consolidating all analytic activity in the appliance, right where the data resides. Netezza eliminates complexity at every step to redirect valuable resources to the initiatives that will actually impact the bottom line.